Melissa Kaspern - RE/MAX Executive Realty - Holliston, MA Real Estate, Medway, MA Real Estate


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You’re getting ready to put your house on the market and scurrying to make everything look perfect for potential buyers. While it’s important to focus on readying your home’s interior for viewing, remember not to neglect your exterior. According to some estimates, 81% of real estate agents believe curb appeal is one of the primary ways to attract a buyer.

Keeping the lawn tidy, manicuring bushes, removing yard clutter, and ensuring exterior paint sparkles are things you'll want to do. Here are five additional ways to make your home’s exterior pop.

Install Gutter Covers

Gutter covers serve a practical purpose by ensuring gutters are clear of debris to prevent breakage or destruction caused by backed up water, but they can also provide an attractive exterior accent. Modern covers come in different designs and colors to add an attractive feature to your home. (Bonus: Many buyers might find the idea of low-maintenance gutters appealing!)

Seal the Driveway

Maintaining a driveway is one of those items many people forget to tick off on their to-do list. A dirty or cracked driveway might immediately bias a potential buyer, but a newly sealed and crisp-looking driveway can go a long way towards grabbing their attention.

Add ‘Green’ Highlights

Today’s consumers actively seek to go green. According to the National Association of REALTORS®, 68% of buyers seek environmentally-friendly homes (even if they don’t want to pay extra for them). Adding exterior improvements to your home can give it a “green” feel.

  • Install solar lighting: These aren’t as elusive as they once were, you can buy solar lighting at your local big box store or warehouse to use along patio borders or integrated into your landscape.
  • Add a sustainable garden: Gardens are always a nice touch and low-maintenance sustainable gardens are a plus. (Consider installing a barrel to collect rainwater to water your garden to further increase your home’s “green” appeal).
  • Replace windows and doors: Adding attractive Energy Star certified windows and doors are appealing perks and, while costly, bring a strong ROI in resale.
  • Giving your home environmentally-conscious features and "feel" adds curb appeal and, depending on the improvements made, also enhances its value.

    Add New Door Hardware

    Buyers greeted at the door with a dingy outdated doorknob will have a different reaction than if met with a brand-new shiny one. Adding new front door hardware is a great way to bring a more inviting feel to your home as buyers arrive. Best of all, replacing it is an inexpensive and easy DIY fix.

    Ditch Concrete Walkways

    Traditional concrete walkways are considered retro. If yours are looking outdated, you can make appealing improvements by investing in stamped concrete, stone or reclaimed brick walkways to replace older ones.

    According to Remodeling Magazine, nine of the top 10 home improvements to increase a home’s value are exterior upgrades. First impressions matter. If you can “wow” a buyer before they even step in the door, you’ve got a far better chance of receiving your asking price.


    You don't have to be an expert home seller to maximize your house sale earnings. In fact, there are many things that you can do to optimize the profits from your home sale, such as:

    1. Craft an Effective Home Listing

    An effective house listing enables you to make a great first impression on prospective homebuyers. Thus, if you dedicate time and resources to craft an effective house listing, you could boost the likelihood of enjoying a profitable home selling experience.

    Ultimately, an effective house listing includes relevant information about your residence. It enables a buyer to perform an objective evaluation of your house and determine if your residence matches his or her expectations.

    You may want to incorporate high-resolution photos of your residence into your home listing as well. These photos can help buyers envision what life may be like if they purchase your house. As a result, they could help you differentiate your home listing from all others and generate significant interest in your house.

    2. Upgrade Your Home's Interior and Exterior

    Clean each room of your house. By doing so, you can help buyers see your residence's full potential when they attend a home showing or open house event.

    Enhance your house's exterior, too. By mowing the lawn, trimming the hedges and performing other home exterior upgrades, you can instantly bolster your residence's curb appeal.

    Of course, if you need help with home interior and exterior upgrades, don't hesitate to reach out to professionals for assistance. With home interior and exterior professionals at your side, you can get the help you require to immediately upgrade your residence's appearance.

    3. Employ a Real Estate Agent

    A real estate agent understands the ins and out of selling a house. He or she also possesses the talent and confidence to help you achieve your desired home selling results as quickly as possible.

    Typically, a real estate agent and a home seller will work together to craft a top-notch house selling strategy. A real estate agent initially will learn about a home seller and his or her residence. Then, a real estate agent will offer tips and recommendations to help a home seller seamlessly navigate the house selling journey. And if a seller has any concerns or questions, a real estate agent can respond to them.

    A real estate agent goes above and beyond the call of duty to streamline the home selling process. For example, if you are unsure about how to promote your residence to the right groups of buyers, a real estate agent will make it simple to host home showings and open house events. On the other hand, if you are uncertain about whether to accept an offer to purchase your home, a real estate agent can help you make an informed decision.

    Want to maximize your home sale earnings? Take advantage of the aforementioned tips, and you should have no trouble getting the best price for your residence.


    A home listing presents a valuable opportunity. If you allocate time and resources to craft an engaging and informative listing, you could differentiate your house from the competition. Perhaps most important, your listing could help you speed up the home selling process.

    There are many things you can do to help your house listing stand out to buyers, such as:

    1. Include High-Resolution Photos of Your Home

    Incorporate high-resolution photos of your home into your listing – you will be happy you did. If you use photos to show off your home's true beauty, buyers may instantly fall in love with your residence.

    Before you take photos of your home, you should clean as much as possible. That way, you can show buyers your house's full potential.

    Also, if you require additional assistance, you can always hire a real estate photographer. This professional can help you capture first-rate images of your house that you can immediately integrate into your listing.

    2. Provide Accurate Information About Your Home

    There is no need to stretch the truth in your house listing. In fact, those who fail to provide accurate details about a home in a listing may encounter problems that ultimately slow down the house selling cycle.

    Learn as much as you can about your home, and leverage the information at your disposal to highlight your house's features in your listing. Then, you can use your listing to teach a buyer about your residence.

    3. Be Clear and Concise

    Jargon is problematic in many home listings. If your house listing includes assorted terms and phrases that are tough to understand, your listing may alienate potential buyers.

    As you craft a home listing, try to be as clear and concise as possible. You should strive to be objective in your house listing, too. And if you are unsure if your listing is easy to read, you may want to have a friend or family member check it out and provide feedback.

    For those who strive to seamlessly navigate the house selling journey, you may want to hire a real estate agent. This housing market professional can help you craft an effective home listing, as well as overcome myriad challenges during the home selling journey.

    A real estate agent understands home selling challenges and can help you prepare accordingly. Thus, if you are unsure about how to price your home, a real estate agent can help you establish a competitive initial asking price for your residence. On the other hand, if you are uncertain about whether to accept a buyer's offer to purchase, a real estate agent can provide a recommendation about how to proceed.

    As you prepare for the home selling journey, you should try to distinguish your house listing from all others. If you take advantage of the aforementioned tips, you could produce a home listing that garners buyers' attention. And as a result, you could accelerate the home selling journey.


    If you receive an offer to purchase your house, should you accept it? Home sellers across the United States face this question regularly. To determine the right answer, a home seller needs to weigh the pros and cons of an offer.

    Deciding how to proceed with an offer to purchase is no easy task. Lucky for you, we're here to help you analyze a homebuying proposal so you can make an informed decision.

    Now, let's take a look at three tips to help you determine whether accepting an offer to purchase is the right choice.

    1. Review Your Home Selling Goals

    Now may prove to be a great time to revisit your property selling goals. That way, you can assess whether an offer to purchase corresponds to these goals.

    If you find that a homebuying proposal fails to help you accomplish your property selling goals, you may want to counter or reject the offer. On the other hand, if an offer to purchase falls in line with your home selling goals, you may want to approve the proposal.

    2. Consider Your Home Selling Timeline

    How much time you have left to complete the home selling journey can have far-flung effects, and for good reason. If you face a tight deadline to sell your home, you may be more inclined than ever before to accept an offer to purchase your house. Conversely, if you can afford to be patient, you may want to reject or counter a homebuying proposal.

    Analyze your house selling timeline closely – you'll be glad you did. If you determine there is still plenty of time at your disposal, you may want to reject an offer to purchase that falls short of your expectations. Comparatively, if you are short on time, you may want to accept a homebuying proposal and move forward in the property selling journey.

    3. Consult with a Real Estate Agent

    Determining how to proceed with an offer to purchase is difficult, regardless of whether you're a first-time or experienced home seller. Fortunately, you can hire a real estate agent who can help you make the best-possible decision.

    A real estate agent serves as an expert guide throughout the home selling journey. He or she will help you list your residence and promote it to prospective buyers. Plus, a real estate agent will offer tips to help you differentiate your residence from the competition.

    Of course, when you receive an offer to purchase your home, a real estate agent is happy to provide a recommendation as well. A real estate agent is honest and unbiased and has a seller's best interests in mind. Thus, this housing market professional can help you decide whether to accept, reject or counter any offer to purchase, at any time.

    Accepting an offer to purchase is a life-changing decision and should not be taken lightly. Thanks to the aforementioned tips, you can evaluate a homebuying proposal and determine whether an offer is right for you.


    For those who want to enjoy a successful home selling experience, identifying your target buyer is key. Because if you understand why buyers may choose your residence over other available houses, you can promote your home to the right groups of buyers. And as a result, you may be better equipped than ever before to streamline the house selling journey.

    Now, let's take a look at three tips to help you identify your target buyer so you can promote your house effectively and speed up the home selling process.

    1. Consider the Buyer's Perspective

    Think about why a buyer should choose your residence. Then, you can find ways to promote your house's features to the right groups of buyers.

    Ultimately, a home listing can make a world of difference, particularly for those who want to engage and inform prospective buyers about a residence. If you analyze the buyer's perspective, you can craft your house listing accordingly.

    For example, if your residence is located just minutes from top beaches, you may want to include this information in your home listing. On the other hand, if your home offers multiple bedrooms, you may want to include high-resolution photographs of these bedrooms in your listing to show off the size and beauty of your house.

    2. Conduct an Inspection

    A home inspection generally is completed after a seller accepts a buyer's offer to purchase his or her house. But when it comes to identifying your target buyer, you may want to conduct an inspection prior to listing your residence.

    During a home inspection, a property expert will examine your residence and offer insights into any underlying issues. You then can prioritize home upgrades, and as such, make your home more appealing to potential buyers.

    With a home inspection, you may be able to gain insights into your residence that could be difficult to obtain elsewhere. Thus, if you perform an inspection, you can find ways to improve your residence so you can make your house an attractive option to dozens of prospective buyers.

    3. Consult with a Real Estate Agent

    If you are unsure about how to target buyers, you may want to collaborate with a real estate agent. In fact, if you have a real estate agent at your side, you can receive expert home selling advice any time you need it.

    A real estate agent understands the challenges commonly associated with selling a house and can help you address such issues. First, he or she will develop a personalized home selling strategy and help you showcase your residence to the right groups of buyers. He or she next will host home showings and open house events. And if you receive an offer to purchase your home, a real estate agent can recommend whether to accept, reject or counter this proposal.

    Devote time and resources to learn about your target buyer – you will be glad you did. If you use the aforementioned tips, you can identify your target buyer and map out a successful house selling journey.




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